How to Migrate from Wix to Webflow

In the ever-changing digital landscape, businesses often get to a point where a unique website becomes a must-have. As they grow, off-the-shelf templates fall short, leading many to migrate Wix to Webflow. Known for its flexibility and user-friendly design Webflow is a top pick.

Let’s find out how to smoothly migrate from Wix to Webflow’s modern, scalable ecosystem while minimizing disruptions to your business.

Why migrate from Wix to Webflow?

Before we make the switch, let’s find out why Webflow is the better choice for a growing business.

Highly customizable

Webflow lets you customize each component of your site, without using code. However, the Webflow Designer also allows you to insert HTML and CSS. And the site settings additionally allows for even more control across your entire site. If you're a developer, you can even insert your own code.

No technical prerequisite

Webflow comes with a suite of tools. Most of these tools don’t need any prior technical knowledge. Designers, editors, and developers alike can use Webflow's intuitive CMS. Even content strategists can use the in-built SEO tool to improve their site's ranking.

Search engine optimization

You want your business to reach your audience. Your website's metadata, titles, alt tags, and load times determine your SEO presence. With Webflow, you can control each of these on-page SEO settings. This helps your content reach the right people.

How to migrate your site from Wix to Webflow?

Step 1. Plan the migration

Before taking on the Wix to Webflow migration, we have to plan it out. In this step, we will build a blueprint of your new site.

We will start with understanding your requirements for the new site. Then we will find the key design components of your current site that need migrating. Finally, we will recommend the outline of the new site, complete with any redesign that is needed. 

Step 2. Export your existing content

All your text, images, and videos need to be exported from your old site. Transferring them without any loss of quality or data is essential. The data is exported into a CSV and prepared for the transfer.

It is also worth noting, Webflow renders content differently than Wix. To ensure all your content remains intact, we will organize them into categories. This allows us to import your content easily onto Webflow.

Step 3. Design your new site

Based on the design you have in mind, mock-ups of the new website will be suggested. You can review it and we can add any feedback you have.

If your current design doesn't require an overhaul, we'll concentrate on replicating its style with precision using Webflow for your new website.

Step 4. Integrate the content

Next, we will work on incorporating your content with the newly created website. The first step will be to import your content onto the new site. We’ll make use of the previously prepared CSV. Then, each component is added to the website coherently with the design.

Step 5. Migrate your domain

If you already have a domain from Wix, you may think that you have to transfer it to Webflow. But you can use the custom domain option. This allows you to integrate your Wix domain with your Webflow site.

Step 6. Optimize your site

Webflow offers customizable SEO settings. This can be used to increase your audience reach. We will define optimized title and meta descriptions for your webpages. Beyond the basic SEO settings, Webflow also generates an automatic sitemap and handles other technical SEO fundamentals seamlessly. 

Step 7. Test your site

Once your website is up and running it needs to be tested. We will check the website's load times, user experience, and perform any cross-platform checks. Any issues we find will be promptly remediated and retested.