Web Design & Internet Marketing Blog

30Jun
SEO vs SEM

SEO vs SEM: Which is better for your business?

SEM, SEO No Comments

Search optimization is one of the best marketing strategies for businesses, helping them to attract users, drive traffic from search engines, thereby helping in business growth. Search optimization might sound easy for many but it could be challenging if you are not really clear about the differences between SEO and SEM.

Although the practices that SEO and SEM follow might sound the same, it is important to understand that these are two entirely different approaches that

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21Jun
Why Webflow is the best web design

Why Webflow is the best web design method: Advantages

Web Design, Webflow, Website Development No Comments

When you take up a project, you would have noticed that all clients have a common question: which website builder or platform would suit our business requirements the best? Now, as a designer, you know it is not easy to answer this question but once you start using a specific website platform for a project, you realize if it was the right choice or not.

A lot of factors come into play when deciding a web

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16Jun
Website redesign vs refresh

Website redesign vs refresh: Which one do you need?

Web Design, Website Development No Comments

Building a website from the scratch is no longer challenging as it used to be in the traditional days of the web. However, before you decide to build a new website, it is always good to think if you really need to rebuild it. Well, obviously, you need to incorporate all the latest features and functionalities to fulfill the demands of the changing consumer behavior. But do you really want to spend all that money

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15Jun
Tips to structure a perfect Ad Campaign

Tips to structure a perfect Google Ad campaign

PPC, SEM No Comments

Google Ads makes it easier to create text ads, image or display ads, mobile ads and so on. If you are looking for ideas to create a perfect Google ad campaign, we will take you through the step-by-step guide as Google puts it.

At Seattle New Media, we provide pay-per-click (PPC) services to help you with your business goals.

Let us start with ad creation

Google Ads or otherwise known as Google AdWords is Google’s advertising service. Businesses

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10Jun
Start using Social Media Marketing

Is it the right time to start using Social Media Marketing?

Digital Marketing, SMO, Social Media No Comments

With the pandemic and the world going into lockdown, businesses have had to adopt newer strategies to attract and engage their customers online. We have seen in the previous year how the business ecosystem has been changing, with people preferring online shopping now more than ever.

Businesses have been looking for new ideas to reach out to their customers. Some of these strategies have worked, while others failed. Sometimes, what you need is a change in

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04Jun
How to use header tags

How to use header tags: A simple SEO guide

Digital Marketing, SEO No Comments

Headings are an important part of any webpage or blog post. These multiple headings can be differentiated using hypertext markup language (HTML) tags.

With an HTML title tag, you can highlight a webpage’s title, which gets displayed on SERPs. This will not be displayed within the webpage’s content body. These are referred to as meta titles.

When it comes to an HTML tag or HTML header tag, it is just a code that helps the web browser

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30May
Tips to boost website engagement with animation

Tips to boost website engagement with animation

Web Design, Website Development No Comments

Today, technology has advanced in a way that websites across the globe are available at the touch of a button. The varying range of devices, including smartphones, social media platforms, and online gaming sites make it easier to find any information they need at the tip of their fingers.

Studies reveal that the volume of information that is available online is so vast that the attention span of the human mind is declining. The average human

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27May
Things to know when looking for the best hosting provider

Things to know when looking for the best hosting service provider

Updates, Website Development No Comments

All websites need to be hosted. This is what a website host does precisely – offering your website a place to reside, from where it would be accessible to its visitors.

When you look up options for website hosting – several factors, including functionality and price need to be considered. You should have a clear idea of what you are looking for, and also the knowledge of website hosting is critical. You should also be clear

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22May
PPC optimization strategies to increase conversions

PPC optimization strategies to increase conversions

Digital Marketing, PPC, SEM No Comments

To date, PPC is one of the most popular and preferred advertising ways to reach out to new leads, and grow sales. So, most businesses tend to include PPC as one of their advertising strategies.

When running a PPC ad, the focal point is enhancing conversion rates. In this blog post, we are discussing PPC strategies that will help increase conversions.

The first step to implementing a PPC strategy revolves around researching the right set of keywords

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18May
The importance of CRM analytics for your business

The importance of CRM analytics for your business

CRM No Comments

Customer relationships determine the success of any business. Regardless of the size of your company or the industry you operate in, building great customer relationships should be the core focus. Gone are the days when you pitch a product and close the sales using simple ads or sales catalogs. Customers are evolving day by day and they expect more. So, you have to think beyond pitching a product directly – something out of the box.

Today’s

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