Branding vs Marketing: What’s the Real Difference?

When it comes to starting a business, there are so many terminologies that it can be difficult to keep track of them all. But, there are two terms that are often confused by people – Marketing & Branding.

Marketing and branding are, in fact, two distinct concepts. And if you want your business to flourish, you must know the differences between the two—and how to use each wisely to drive your company ahead.

What really is branding?

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